About

Our Mission & Purpose

At Normal, our mission is to make crypto normal - starting with a savings account that pays real yield, works for everyone, and puts you in full control of your money.

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Trusted by 3K+ Businesses and Individuals

StellarDraper UniversityDraper University VenturesBlend CapitalDeFindexHalborn

Moments That Matter

We believe great work starts with great relationships. From impromptu coffee runs to cross-team hackathons and weekend hikes, these snapshots capture the energy, laughter, and collaboration that fuel our day-to-day.

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Core Values

Our five guiding principles keep us focused on making crypto transparent, secure, and genuinely useful. They inform every roadmap decision, code review, and community vote.

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Keep Crypto Human

Remove complexity, speak plainly, design for real people.

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Security First

Audited contracts, battle-tested code, and 24/7 monitoring.

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Permissionless Innovation

Build composable primitives that anyone can extend.

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Community Ownership

NORM token holders create and vote on proposals.

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Data > Hype

Let on-chain metrics guide every product decision.

Our team

Justin Benjamin
Justin Benjamin

Co-founder & CEO

Justin formerly designed products at Bitcoin of America and CoinFlip, has invested in crypto for 7+ years, and holds a BS in Learning & Organizational Change from Northwestern.

Amit Anand
Amit Anand

Head of Marketing

Built 10m+ impression marketing strategies at Polygon, formerly led Partnerships at Zo World.

Jake Penzato
Jake Penzato

Creative Director

Jake has 3 years of crypto investing experience and holds a BS in Marketing from Aurora University.

Niko Gorjan
Niko Gorjan

Front-End Developer

Niko grew up in Slovenia and holds a CS degree from FERI, University of Maribor. After freelancing internationally and building a reputation for clean, component-driven React code, he joined Relume to develop reusable UI systems.

Jay Malve
Jay Malve

Full-Stack Developer

Passionate full-stack developer with 5+ years of experience building impactful products across Dubai and US startups, fueled by a love for code and great conversations—especially over music and coffee.

Anthony Benjamin
Anthony Benjamin

Business Development Lead

Strategy and Client Support. U.S. Navy Veteran with 2 years of experience managing commercial accounts at Ford. Licensed USVI-BVI sail boat captain.

John Reyes
John Reyes

Intern

John is an aspiring crypto investor, social media content producer, and incoming freshman at DePaul University.

Chief Doge
Zeal

Chief Doge

Zeal is our team mascot and crypto connoisseur. He keeps us on our toes and reviews our personal crypto investments.